Media Releases

To be an effective selling tool, media releases need to be well written and have strong angles. A bit of controversy never goes astray, either! Check out some recent examples by clicking on the media releases below.

The magnificent Arthur Range and all the colourful characters who have lived, worked and played there

MEDIA RELEASE  TABLELAND: The History Behind Mt Arthur  RAY SALISBURY  Published by Potton & Burton, 09 November 2020, RRP: $59.99  Generations of Nelsonians have lived and grown up in sight of the Arthur Range, which lies on the western border of the Nelson district. However, few know the stories that …

Celebrated artist Grahame Sydney encourages wildlife painter to create book

MEDIA RELEASE  Drawn to the Wild: Paintings of New Zealand Birds  NICOLAS DILLON  Published by Potton & Burton 09 November 2020, RRP: $59.99    Nicolas Dillon is one of Aotearoa New Zealand’s leading wildlife painters. Having honed his craft and established an international reputation over some 30 years, Dillon’s long-held …

Fun and interactive ‘seek and find’ book about Aotearoa’s unique wildlife

MEDIA RELEASE  Where is it?: A wildlife hunt for Kiwi kids  NED BARRAUD  Published by Potton & Burton, 09 October 2020 RRP: $19.99 paperback Can you find the little wren hopping on the alpine rocks? The banded dotterel feeding in the muddy estuary. Spot the cushion star on the rocky shore? …

The fascinating story of our legendary extinct bird

MEDIA RELEASE  What happened to the moa  NED BARRAUD  Published by Potton & Burton, 09 October 2020 RRP: $29.99 hardback / $19.99 paperback  In his most challenging book to date, author and illustrator Ned Barraud tackles the intriguing story of New Zealand’s prehistoric, flightless bird – the moa. Spurred on …

Landmark charitable organisation celebrates 100 years

MEDIA RELEASE Agency of Hope: The story of the Auckland City Mission 1920–2020 PETER LINEHAM “Agency of Hope is for anybody interested in the history of Auckland, social issues or indeed how an organisation can adapt as society changes.” — Chris Farrelly, CEO/Auckland City Missioner The Auckland City Mission has …

Landmark book celebrates Aotearoa New Zealand’s proud running heritage

MEDIA RELEASE The Kiwi Runners’ Family Tree (Volume One 1800s-1999) DREYDON SOBANJA Published by Inspired Kids, 01 September 2020, RRP: $29.99 ‘Dreydon Sobanja has captured the Kiwi running experience with aplomb.  Never before has there been a book so packed with stories – many told here for the first time …

Find out what internet sensation ‘Bruce the Cat’ did next in thrilling sequel

MEDIA RELEASE BRUCE GOES OUTSIDE Kathryn van Beek Published by Mary Egan Publishing, 15 August 2020, RRP: $20.00   Newborn kitten Bruce became an overnight internet sensation, when he was scooped up from an Auckland street by award-winning short story writer Kathryn van Beek.  Turning ‘Bruce the Cat’s’ dramatic rescue into …

Award-winning short story writer’s book beguiles and bites

MEDIA RELEASE PET Kathryn van Beek Published by Mary Egan Publishing, 25 August 2020, RRP: $20.00 “Hectic, chatty, very modern New Zealand, very, very readable.” – Steve Braunias (author of The Man Who Ate Lincoln Road)  If PET were a box of chocolates, their contents would be dark, delectable, dangerous.  …