Media Releases

To be an effective selling tool, media releases need to be well written and have strong angles. A bit of controversy never goes astray, either! Check out some recent examples by clicking on the media releases below.

Find out what internet sensation ‘Bruce the Cat’ did next in thrilling sequel

MEDIA RELEASE BRUCE GOES OUTSIDE Kathryn van Beek Published by Mary Egan Publishing, 15 August 2020, RRP: $20.00   Newborn kitten Bruce became an overnight internet sensation, when he was scooped up from an Auckland street by award-winning short story writer Kathryn van Beek.  Turning ‘Bruce the Cat’s’ dramatic rescue into …

Award-winning short story writer’s book beguiles and bites

MEDIA RELEASE PET Kathryn van Beek Published by Mary Egan Publishing, 25 August 2020, RRP: $20.00 “Hectic, chatty, very modern New Zealand, very, very readable.” – Steve Braunias (author of The Man Who Ate Lincoln Road)  If PET were a box of chocolates, their contents would be dark, delectable, dangerous.  …

Passion, drive and aroha behind creation of New Zealand’s first cohousing community

MEDIA RELEASE COHOUSING FOR LIFE Robin Allison Published by Mary Egan Publishing,16 August 2020, RRP: $49.00 Around the world, people from all walks of life are becoming interested in living more sustainably.  Whether it’s downsizing, buying a tiny home or living off-grid, the desire to reduce our carbon footprint and …

Fly Fisher’s book evokes passionate connection to Southland river running through his life

MEDIA RELEASE UPSTREAM ON THE MATAURA Dougal Rillstone Published by Mary Egan Publishing, 4 August 2020, RRP: $39.99 ‘Dougal is one of New Zealand’s best fly fishers. And now he has written one of the most original and moving accounts of a foot journey from sea to source of his …

Rock College: An unofficial history of Mount Eden Prison

MEDIA RELEASE INSIDE THE FORBIDDING STONE WALLS OF NEW ZEALAND’S MOST INFAMOUS GAOL Mount Eden Prison is New Zealand’s most notorious gaol. Prisoners called it The Rock or Rock College, and it was they who hewed its forbidding basalt walls from the nearby quarry. The gloomy Victorian structure has housed …

Sleeping Better in Pregnancy: A guide to sleep health for New Zealand women

ENHANCES YOU AND YOUR BABY’S HEALTH AND WELLBEING Sleep is integral to our physical and mental wellbeing. The pace and stress of modern life sees many of us struggling to get a good night’s sleep, and pregnant women can find this particularly difficult. The new Massey University Press book Sleeping …

Netball legends speak on record about our most popular women’s sport

MEDIA RELEASE Will to Win New Zealand netball greats on team culture and leadership LANA MCCARTHY WITH ANDY MARTIN AND GEOFF WATSON The Silver Ferns have often had a bad rap in the court of media opinion, with significant losses to the Australians and surprise defeats at international tournaments over …