Media Releases

Media releases are a wonderful selling tool. To be effective they need to be well written and have strong positioning statements/messages. A bit of controversy never goes astray, either! Check out some recent examples by clicking on the media releases below.

Dear Oliver: Uncovering a Pākehā history

MEDIA RELEASE A CREATIVE AND UNIQUE WAY TO VIEW THE HISTORY OF PĀKEHĀ NEW ZEALANDERS Letters are time capsules, portals to other times and places. Rarely written in today’s world of instant communication, letters record domestic dramas and reflect great historical moments. They can be by turns gossipy and intimate, …

From Battle of Britain Airman to POW Escapee: The Story of Ian Walker RAF

“25 April 1941 – Twenty-six years ago today the Anzacs were fighting for their lives. Today they are doing the same in approximately the same part of the world. The odds against them are terrific. But they fight with the same unconquerable spirit as their fathers did. We are going …

Fitting In Standing Out: Finding Your Authentic Voice at Work

By HAROLD HILLMAN PhD  Foreword by Andrew Thorburn, Group CEO, National Australia Bank “Keep thinking about the impact you’d like to have at work and in your personal life. It’s about navigating toward an optimal sweet spot on that continuum between fitting in and standing out. You may decide to …